Welcome to The American Recreation & Entertainment Alliance

Welcome to the American Recreation & Entertainment (AREA) website.

The American Recreation & Entertainment Alliance was established in 1989 to promote entertainment and recreational activities, support legislation benefiting membership goals and distribute educational literature. Incorporated in Colorado, AREA operates as a Risk Purchasing Group authorized by the Federal Risk Retention Act of 1986 under the supervision of the Colorado Insurance Department.

AREA is a national non-profit risk purchasing association bringing together individuals and businesses dedicated to the entertainment and recreation industries. Membership currently includes, Sports, Film, Special Events, Marijuana, and Tattoo & Body Piercing communities. AREA’s mission is to promote entertainment and recreation activities by supporting quality programs and offering networking opportunities to it’s members. We also strive to provide members with professional development opportunities that improve skills and encourage sound professional practices.

AREA RPG insurance programs have consistently offered the highest quality coverage at affordable rates due to our history of safety and profitability with insurance companies. AREA members have purchased millions of dollars of special event liability coverage during it’s operating history and been profitable every year.

As a member, you will have the opportunity to be part of an organization renowned for its expertise, ethics and ideals as well as an organization dedicated to advancing this industry into the rapidly changing 21st century.